The hoardings can be placed at various important junctions such as entry and exit gates, information desks, rest shelters, on sides of routes leading to the event etc. Outdoor hoardings: They work best with large events like the Maha Kumbh Mela because the huge crowd might miss the small advertisements but can never forget the giant hoardings that come across their way.
Brand Kiosks: The brands can put up kiosks at various places at the event to offer samples, product demos and make them feel the brand then and there to get full attention of the audience.According to the industry experts there is no event like Maha Kumbh Mela in the world and it is the best opportunity for advertisers to for cultivating brand awareness and creating positive brand image that retain in the audience’s mind for longer duration.īrands can market themselves in numerous ways such as: The brands push themselves hard to get noticed at this huge event and make their presence felt. The two month long event will witness a crowd of over 12 core people from all over the world. The Maha Kumbh Mela is expected to start from 12 January 2019 to 4th March 2019. The event is also considered as the best opportunity for brands to interact with the consumers and the advertisers bring out unique and innovative ad campaign to grab full advantage of the event.
Not for India but Maha Kumbh Mela is the largest event in the world. The devotes from all over India gather at the Maha Kumbh Mela to take bath in holy water of river and offer prayers.
The event is held after every 12 years at four places, Allahabad, Ujjain, Nasik and Haridwar. The grandness of the event cannot be described in words. Maha Kumbh Mela is like a heritage event for India. It seems that the swimming auspicious days cleanses all sins and reaches Moksha (which means liberation from the cycle of life, death and rebirth).Maha Kumbh Mela Advertising / Allahabad Kumbh Branding options – The Kumbh Mela considered the most sacred and the biggest festivals in India, where the immersion ceremony in the St. This festival is held in the greatest respect for the ritual bath in the sacred water that day saturated with fragrance of incense and flowers amidst chants Vedic mantras Hyms and releases all the sufferings and miseries of life. It is the experience of a lifetime to see millions of pilgrims and tourists from all over the world come together for a common goal, this show of faith is truly unforgettable and unique. Maha Kumbh has a hypnotic influence on the Indian mind as he witnessed the largest gathering in human history for the same cause on a single day, regardless of any barriers of caste, creed, color and religion. Kumbh Mela is held every 12 years and Ardh Kumbh every 6 years. With the irresistible attraction for Maha Kumbh Mela, touted as the largest global gathering of the faithful. The Sangam, as the confluence of these three rivers, is the site of festivals and sacred rituals and attracts a large number of pilgrims throughout the year. Allahabad is one of the major cities and sacred in India, described with great respect in ancient writings as Prayag or Teerathraj, namely "the center of the holiest pilgrimage", the city is located at the confluence of the holy rivers of India: the Ganges, Yamuna and mythical Saraswati on.